Sony Electronics has introduced the Alpha 7 V, the highly anticipated fifth generation in the popular Alpha 7 Full-frame mirrorless line-up, powered by the newly developed partially stacked Exmor RS CMOS image sensor with approximately 33.0 effective megapixels. The new image processing engine BIONZ XR2 incorporates the AI processing unit functions of the latest Alpha series. Through these innovations, the Alpha 7 V delivers a significant performance boost across every aspect of imaging, from Real-time Recognition AF (Auto-Focus) to Real-time Tracking, speed, stable colour accuracy, still capture, and video versatility.
“The Alpha 7 V resets expectations on what an all-around Full-frame camera can achieve,” said Yang Cheng, Vice President of Imaging Solutions, Sony Electronics Inc. “By evolving autofocus intelligence, color science, and system responsiveness, we’re enriching our expanding lineup with a powerful new option that provides creators with an advanced tool capable of keeping up with their creativity and bringing them one step closer to achieving their dreams.”
AI-Powered Performance Boosts
The Alpha 7 V integrates the AI processing unit into the BIONZ XR2 engine, delivering a substantial leap in autofocus speed, accuracy, and reliability. The Alpha 7 V has up to 30% improvement in Real-time Recognition AF that instantly recognises targeted subjects and continues to capture them with high precision. With 759 phase-detection points and up to 94% frame coverage, the camera ensures precise subject tracking across nearly the entire image area, even in challenging low-light conditions down to EV -4.0.
High-resolution RAW processing is now supported through Imaging Edge Desktop application for unparalleled post-production flexibility.
No compromise High-speed Continuous Shooting
The combination of a partially stacked Exmor RS CMOS image sensor with approximately 4.5 times faster readout speed and the BIONZ XR2 processor results in high image quality with minimal distortion.
Additionally, high-precision tracking with up to 60 times AF/AE calculations per second and blackout-free continuous shooting up to 30 fps with AF/AE tracking ensures no missed opportunities even with fast-moving subjects moving in complex patterns, such as in wildlife and sports photography. Even during 14-bit RAW shooting, it achieves high-speed continuous shooting at up to 30 fps with AF/AE tracking.
The Pre-Capture function, which can record up to one second before the shutter is pressed, captures decisive moments even with subjects whose movements are difficult to predict, such as pets and sports.
Outstanding Still Image Performance
Engineered for maximum creative control, the Alpha 7 V achieves up to 16 stops of dynamic range, ensuring remarkable tonal detail across highlights and shadows. Even in scenes with extreme contrast, it expresses natural and smooth gradations from dark to bright areas.
The newly introduced AI-driven Auto White Balance (AWB) leverages advanced scene analysis for consistent colour rendering and uses light source estimation through deep learning technology. By automatically identifying the light source in the shooting environment with high precision and adjusting to appropriate colour tones, it enables natural and stable colour reproduction, resulting in more faithful colours and reducing post-production workload.
Versatile Video Capabilities
Expanding creative possibilities for hybrid creators, the Alpha 7 V introduces additional 4K recording modes, including 7K oversampled 4K 60p recording available in full-frame mode and 4K 120p recording in APS-C /Super 35mm mode, delivering rich, detailed footage with exceptional flexibility in editing.
Full pixel readout without pixel binning enables highly detailed video recording, down to the finest details.
The image stabilisation features Dynamic Active Mode, enabling smooth and stable video expression even when handheld. Users can enjoy high-quality video recording in a wide range of scenes, from vlogs and creative productions to capturing family memories.
The camera also features an Auto Framing function that automatically maintains optimal composition of subjects during recording through AI-powered subject recognition. This enables stable composition video recording in various scenes.
New in-camera noise reduction and improved internal mic functionality ensure high-quality audio recording by reducing steady background noises, minimising interference, and maintaining natural sound.
Enhanced Operability and Usability
Designed with efficiency in mind, the Alpha 7 V offers Wi-Fi 6E GHz compatibility for high-speed, stable wireless transmission, along with dual USB Type-C ports for improved workflow and flexibility.
Vertical format support and an adjustable electronic shutter sound make shooting adaptable across diverse environments.
The 4-axis multi-angle monitor combines tilt and vari-angle design, offering unrestricted horizontal and vertical adjustment for greater shooting freedom.
A better finger fit on the grip provides improved comfort, stability, and control during extended sessions.
Built For Reliability
The Alpha 7 V features upgraded power management and enhanced stamina performance, enabling longer shooting sessions without interruption. A new Monitor Low Bright mode extends battery life even further, while improved thermal management supports extended 4K recording with uncompromised quality, approximately 630 shots when using the viewfinder, per CIPA standards.
Social Responsibility
Aligned with Sony’s ambitious ‘Road to Zero’ initiative, this product supports the company’s vision for achieving a zero environmental footprint by 2050. The Sony Group’s manufacturing facilities for imaging products operate at 100% renewable energy. The packaging uses Sony’s proprietary environmentally friendly Original Blended Material instead of plastic.
Pricing And Availability
The Alpha 7 V body will be available by the end of December 2025 for approximately $5,299 NZD. It will be sold at a variety of Sony’s authorised dealers throughout New Zealand.