Sony Releases the Alpha 6700

by AIPA

Sony has announced its newest APS-C mirrorless camera, the Alpha 6700. This new offering combines the cutting-edge still image and video capabilities found in the latest full-frame Alpha and Cinema Line series with the compact and lightweight design of the Alpha 6000 series, resulting in Sony’s most advanced APS-C mirrorless camera to date.

Combining an APS-C back-illuminated Exmor R CMOS image sensor boasting 26 effective megapixels with the speed and power of Sony’s advanced BIONZ XR processing engine, the Alpha 6700 achieves exceptional imaging performance.

The camera supports high-resolution 4K video recording at up to 120fps, and a wide latitude of 14+ stops for capturing details in harsh or under-lit conditions. It also features the S-Cinetone picture profile found in Sony’s professional Cinema Line for refined movie imagery that doesn’t require colour grading, and it delivers a stunning representation of human skin tones.

“With the release of the Alpha 6700, Sony continues its commitment to elevate the abilities of creators everywhere and at every level by empowering them with state-of-the-art tools that enable their creativity to relentlessly move forward. Sony will continue to expand its APS-C line-up to cater to and support image production activities of a diverse array of creators,” says Yang Cheng, Vice President, Imaging Solutions, Sony Electronics Inc.

Highly Accurate Subject Recognition

The latest APS-C size, back-illuminated Exmor R CMOS image sensor boasts approximately 26 effective megapixels, paired with our advanced BIONZ XR engine for exceptional imaging performance. Standard ISO sensitivity spans 100 to 32000 for both stills and movies, allowing high-sensitivity, low-noise shooting. Enhanced colour reproduction ensures subjects like people and plants are captured with natural hues, while Creative Look features allow unique visual expressions.

The AI processing unit is inherited from the Alpha 7R V, enabling high accuracy “Real-Time Recognition AF (autofocus).” Beyond the Alpha 6000 series’ human and animal recognition, it now accurately identifies various subjects such as human, animal, bird, insect, car/train, and aeroplane, catering to diverse creative expressions. Additionally, the α6700 is compatible with a broad array of E-mount lenses, and Sony’s E-mount lenses covering full-frame and Cinema Line cameras with a single mount.

Excellent Video Performance

Harnessing data equivalent to 6K, the Alpha 6700 outputs superior 4K video, including support for high-frame-rate recording at 4K 120fps. It features S-Log3, offering a latitude of 14+ stops, for stellar gradation. Also equipped with S-Cinetone, the Alpha 6700 offers impressive skin tone depiction and subject highlighting, technologies honed through our Cinema Line development, while its AI-driven Auto-Framing smoothly tracks subjects, eliminating the need for manual camera movement. The body houses a Multi-Interface (MI) Shoe compatible with digital audio interfaces.

Mobility, Operability, and Connectivity

With a compact design (approx. 129 × 69 × 75 mm and weighing about 493 grams), the Alpha 6700 is highly portable. It has a user-friendly, touch-operable vari-angle LCD monitor, coupled with a modern touch menu for effortless operation. A customizable front dial and a switching dial for still images, movies, and S&Q modes are also featured. It is also equipped with optical 5-axis in-body image stabilization system with 5.0 stops of shutter speed advantage for stills and an Active Mode ensures stable footage.

In terms of connectivity, the camera now supports the Creators’ App for seamless uploads of videos and still images to cloud services. Sony also plans to roll out a new version of the “Camera Remote SDK” in July 2023, allowing remote operation and setting adjustments.

Environmental Consciousness and Accessibility

Recycled materials, including SORPLASTM, are used throughout the camera body, reducing environmental impact without sacrificing functionality. Over the past 10 years, Sony has replaced approximately 379 tons of virgin plastic with recycled plastic in digital cameras and digital video cameras.

In addition, it is equipped with Sony’s Screen Reader function that reads menus and video playback screens aloud to assist operations, supporting the creative activities of a wide variety of creators.

Pricing and Availability

The new Alpha 6700 will be available in Australia and New Zealand from August 2023 at a variety of Sony’s authorised dealers, for an estimated retail price of $2,499.00 AUD and $2,799.95 NZD.

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